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Selasa, 26 Juni 2007

How to establish your presence at Russian market? Review on major Russian Dating Sites.

by Julia Dorofeeva

Today if you follow the tendencies you'll see that Russian dating Market is having a new boom and now it's mostly connected with online dating sites that provide online community and equal rights for the members. Though it's not always like that.

If you check you'll notice that most of the sites are free to use with very few paid options but usually they turn to be the only ones that are useful to get somewhat matching results. At the same time there are a lot of Russian Dating Sites that have certain fees and profit having big databases of active users.

Here's a review of the most popular fee-based Russian Dating Sites:

The first site in the list is ILove-it's an international holding with representatives in Germany, Switzerland, Poland, the USA, Russia and all over the world. The site services are absolutely free for its members. This service has suppprt team who answer questions, solve problems and even gelp to find a perfect match for users! Site auditory is also amazing- it's grown anough to build serious relationships.


In comparison with the previous site, Dating.ru was not planned to be international. It was created for russian users who dream to find their beloved in the Net. At the same time Dating.ru successfully combines free and paid services. On the one hand you can meet people online and comunicate for free, on the other hand you can make your comunication more effective by ordering some interesting options for using communication tools.

First, it's a popular nowadays service of lifting up your profile in search results. A members sends sms message for a small fee to activate that feature. The second one somewhat reminds the first and is an auction game. The game terms are easy. To participate in a leader race you should make a bid, and if it turns out to be big enough, you become a leader, and every site visitor can see you at any site page. Bids are also made with sms tools or payment system (Webmoney).

The next site is Russianfeme.com. Its auditory is mostly wealthy men from developed countries who values service quality most of all. Russianfeme.com is a matchmaking agency for ladies who want to marry foreign men. Usually men pay for communication, women are free to use the site. The support team of the site always try to prove that they are seriously in business and do background check for site users. All profiles contain detailed info on member's hobbies and interests? profiles are published after administration's approve. As for paid services, men can have 3 types of paid membership: placing your profile (free), possibility to email to ladies (monthly fees), getting messages from ladies and email them back, buy email address of the lady to contact her directly.

At the same time men from a site LovePlanet.ru call their ladies for same fees instead of writing emails. Real phone numbers are not shown. They use a service of special phone number that redirects the call when a man inserts a special code for the lady's profile. The cost of the call is about 1 dollar per minute. users have also an option to email a voice mesage to site members, send a gift or a card.

Another dating club love24h.com is designed to save your time for dating and is targeted on business seriuos people. Men can use most of the site features for free excluding getting personal information about a lady. He can get it only after he pays for registration. One subscription month costs almost 24EUR. it's not cheap but the service they get is worth the money.

The next site in the list is Kupidon.ru can be called a simple and user friendly Dating Site. It doesn't offer its users any special options or services. But all the site services are absolutely free. It's good for people who look for simple communication one by one. the main site service is an Instant messenger for 2 people, where you can invite any person from a site. there are 2 paid services- you can lift your profile in search results? and email a surprise in a form of animated card to other users. payments can be done via sms. The same services offers CrazyLove.ru. The difference is in the auditory: the first one unites teenagers and young people, the second- more aged people.

Krutomer.ru is an extremely opened site that provokes communication. Any visitor can use search options and view the profiles. there are a lot of additional services at a site to make communication more effective. There are alerts on new registrations. You can also send a virtual greeting card or a present to a person that you like. These are paid services.

GoldFlirt.ru concludes the research. It offers many opportunities like making and transferring audion and video greetings, site design individual setting, greeting cards sending, lifting your profile in a search and many more. There are 4 mambership options: Light, Silver, Gold and VIP. Every membership has limits on site usage (permissions) and prices for membership. That makes the auditory moer targeted.

(translated from russian source Acqjournal.ru)

The list could be bigger but even it shows that this market is not so togh as it's in America and Europe. The feature list and services offered to users are almost the same and there are a lot of people in the Net looking for love. You have a chance to surprise the market and become a leader even making a fee based site. The only thing you should note is that you should provide a valuable service for the fee you ask from your members. Good Luck!

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